Goyard bag price started increasing faster after 2010. At that time, the price jumped by 16% – 20% in a single year. I think the price increase was needed to keep up with the inflation. The production started to get expensive because of the material and labor costs.
But Goyard is never really super expensive, it’s not how the brand market itself. It’s known for superb quality and craftsmanship. Consistent delivery, and their bgs look gorgeous. So between 2011 and 2020, Goyard never change their prices too drastically. On average, the price only increased 2% annually. But that policy changed after 2021. Goyard had 2 price increases in 2023. In the 1st half year, the bags increased by 20%, in the 2nd half year, the bags increased by 5.6%.
I think the change in price policy has to do with 3 factors. First, Goyard bags started to get popular in the last few years. DJ Khaled personally promoted Goyard in 2016 – telling everyone that they should buy it.
Bless up @Goyard Everyone should go shop @Goyard amazing stuff luxury life https://t.co/mP6tLlg4wH
— DJ KHALED (@djkhaled) August 30, 2016
Secondly, Goyard bags are still quite affordable for the general public – their iconic Goyard Saint Louis Bag is priced below $2,000 USD, but that will change very soon I think. Third, increasing prices faster will create buzz and more demand in the fashion society. People like to buy when its expensive or when prices keep going up, it’s just human psychology. But let’s look at the Goyard bag prices and compare to see which country is cheaper.
Table of content
1. Goyard Bag Price 2024 Reference Guide
Up until today, there is no price increase in 2024. But who knows, it might happen in December. I have updated the Goyard Bag Price 2024 below.
Type | Price (USD) | Price (Euro) |
---|---|---|
Goyard Saint Louis PM Bag | $1710 | €1450 |
Goyard Saint Louis GM Bag | $1890 | €1600 |
Goyard Anjou PM Bag | $2590 | €2350 |
Goyard Anjou GM Bag | $2800 | |
Goyard Saigon PM Bag (Not structured) | $4450 | €5250 |
Goyard Saigon PM Bag (Structured) | $6357 | €4700 |
Type | Price (USD) | Price (Euro) |
---|---|---|
Goyard Belvedere MM Bag | $3050 | €2500 |
Goyard Plumet Pocket Wallet | $1310 | €1040 |
Goyard Cap Vert PM Bag | $2240 | €1975 |
Type | Price (USD) | Price (Euro) |
---|---|---|
Goyard Boheme Bag | $2050 | €1850 |
Goyard Jouvence MM Bag | $1160 | €1100 |
Goyard Jouvence GM Bag | €1300 | |
Goyard Artois PM Bag | $2270 | €2000 |
Goyard Artois MM Bag | $2540 | €2200 |
Key points:
- Goyard Saint Louis Bag is the iconic bag of the brand
- The Goyard Anjou Bag is the 2nd most famous choice
- The Anjou Bag is like the Saint Louis Bag, but its a Reversible Tote
- Goyard Belvedere Bag, Cap-Vert Bag, Jouvence Bag are unisex bags
2. Goyard Bag Prices Over The Years
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From 2009 to 2024, Goyard bag prices went up on average by 4% a year. There are moments when the house decides to raise prices by 2 – 4% per year, but there are times when they increase prices by 15 – 20% in a year. I did not record any price changes in 2012, 2013, in 2019, 2020 and 2024. So Goyard prices are really unpredictable, but there are patterns. I will do my best to predict the next price increase.
In the past, there were two major price increase events. There was one in 2010 and another in 2023. In 2010, Goyard bag prices went up by 16–20%. In 2023, the prices went up by 20%.
I do notice that Goyard has speed up the price increase process. In the chart, you can see that since 2021 the prices went up almost every year and by at least 5% a year. We think the trend will continue and Goyard will keep raising prices like other designer brands to make their iconic bags more expensive. The more expensive these bags become, the more buzz they will generate and the more people will want to buy now before it’s too late. Especially in recent years, I notice that the general public is catching up with Goyard and their bags are becoming more famous.
Key points:
- Over the past 15 years, Goyard bag prices increased on average by 5% per year
- In 2010 and 2023, Goyard raised prices by 16–20%
- Goyard is speeding up the price increases in recent years
- The iconic bags of Goyard will become very expensive in the future, so it’s better to buy now and cry later
- Goyard bags are becoming more famous in recent years
3. Where is Goyard Cheaper in Europe?
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In Europe, Goyard is cheapest in Italy; the price is lower than in most countries and you can claim a sales tax refund of 22% if you’re a traveler. France is the second cheapest place to buy Goyard. I personally like to shop in Paris because they have more locations that sell Goyard products. There is also another Goyard boutique located in Biarritz, which is also in France. In Italy, there is just one boutique and that is in Milan.
I would avoid buying Goyard in London because the price is higher than in other European countries and there is no tax-refund program to get the sales tax back.
I think it’s good if I share this information too. There is only one official boutique in each of these cities: London, Paris, Biarritz, Monaco and Milan. In Paris and London, there are other high-end shops that help Goyard sell their products.
Key points:
- The cheapest place to buy Goyard is in Italy
- Goyard in France is also cheaper than most countries
- There are only four countries where you can buy Goyard
- It’s expensive to buy Goyard in the United Kingdom
4. Where is Goyard cheapest in Asia?
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The cheapest place to buy Goyard in Asia is in Japan. The price is even lower than in Europe and you can also claim a tax refund if you’re a traveler. I really like shopping in Japan because most designer goods are just less expensive due to the favorable currency exchange. They have more locations that sell Goyard, same like in Paris.
The most expensive places to buy Goyard are Singapore and Hong Kong. Try to avoid these places. I prefer Singapore over Hong Kong, here’s why: In Hong Kong, the prices are quite high and you can’t claim any tax refund either. The Goyard prices in Singapore are also high, but at least you can claim sales tax back of 7%.
There aren’t many places to shop for Goyard in Asia. I was very surprised to know this because most designer brands have shops in many cities. There is one official boutique in Singapore. In Korea, there are two boutiques located in Busan and Seoul. In Japan, there are three boutiques in Osaka, Kyoto, and Tokyo. China has the most boutiques; Chengdu, Shenzhen, Shanghai, Nanjing City, Beijing and in Hong Kong. I hope this will help you get prepared when traveling in Asia.
Key points:
- Japan is the cheapest place to buy Goyard in Asia
- Hong Kong is the most expensive place to buy Goyard
- The Goyard prices in Singapore are also high, but you can refund the sales tax of 7%
- China and Japan has the most Goyard boutiques
5. Which Goyard Bag Is Classic?
Goyard has a lot of beautiful bags and most of them are classics. But if we need to pick out two of the many bags, then I would choose:
- Goyard Saint Louis Bag
- Goyard Anjou Bag
In my opinion, these are the icons of the brand. I put the Goyard St. Louis Bag at spot number one because it’s the most popular bag. The Anjou Bag became instantly popular because it’s a reversible tote and the design looks very similar to the Saint Louis Bag.
If you’re a die-hard fashionista or even follow the fashion world remotely, you’ll surely recognize this brand name. The French manufacturer has been around since 1837 and started making harnesses and bridles for the carriage. Nowadays the company is noted for their glamorous bags, being the icon of high-style, wealth, and success. About the purchase restriction: Buyer restriction by Hermes in Paris is not new; one person can only buy two bags a year. You can have one Birkin or Kelly and the second bag is a free choice.
#1: goyard Saint Louis Bag
Meet the Saint Louis Tote – the holygrail of Goyard. It’s one of the well-known handbag in fashion and has been loved by many fashionista’s around the globe. It’s the perfect bag for the busy woman, world-travellers and anyone looking for a timeless tote that weight as light as feather. And not only that, the bag is functional as well. Established in 1853, the brand Goyard is one of the oldest Parisian trunk makers and it’s a true traditional family business. Throughout the years, the company has been passed from father to son, from generation to generation. As per today, the house is known as the queen of all Monograms as the brand is just one year older than Louis Vuitton. The Goyard Saint Louis Tote is their signature Bag and is embellished with Goyardine Canvas.
The Goyardine was invented by Edmond in 1892, it’s inspired by the history of his family and is truly a revolutionary material as it looks like real leather from appearance. But it’s actually made from natural coated cloth, mixed with cotton, hemp and lining. The material also contributes to the success of the Goyard Saint Louis Bag, because it’s durable, impeccable yet soft and waterproof. The manufacture technique for processing and creating the Goyardine Canvas has remained secret within the family.
In 1984 the Hermes Birkin Bag was born. Beginning as a supple leather bag for actress and singer Jane Birkin, the bag quickly rose in popularity and is now the symbol of wealth, class, and fashion. It’s highly recognizable design makes it a staple of the fashion industry and it’s gorgeous craftsmanship gives it the appeal every fashionista dreams about. Every inch of the Hermes Birkin Bag is handcrafted in France, from the gorgeous exterior available in a variety of authentic skins and colors to the roomy, matching interior. The bag boasts saddle stitching which embraces its roots from the beginning of Hermes, back in the 19th century. Finished with a stunning gold (or palladium) plated lock and key, the Hermes Birkin Bag is undoubtedly the staple of success and trend. The Hermes Birkin sizes are numbered in 25, 30, 35 and 40. These are centimeters, so 25 means 25 centimeter. Birkin 50 and 55 are exceptional; they are much larger and best used for travelling instead of shopping or as an everyday bag. Birkin uses calf, crocodile, ostrich and lizard leathers, colors available are white, black, gold, orange, navy blue, olive green, pink, red, brown and baby blue. There is more demand for Hermes Birkin bag than supply, that’s why they are so-hard to find. Each Birkin is hand-made with impeccable craftsmanship and precision. Hermes personally offers a special treatment for used Birkin bags. They call it the ‘spa treatment’. It is actually a reconditioning service they provide.
#2: Goyard Anjou Bag
The next bag that has been warmly received by the fashion industry is the Goyard Anjou Bag. With a design very similar to the Goyard Saint Louis Tote, it carries the same attractiveness and charisma. The ‘reversible version’ named the Goyard Anjou Reversible Tote is a new design released in the early 2016. This bag is called reversible because it can be reversed from the inside and change the bag with Goyardine Canvas Print to a solid color handbag. Basically the Goyard Anjou Reversible Bag is two bags in one. You can change it depending on your mood or circumstances to fit to your outfit. While it comes in variations of gorgeous colors, the bag features several new additions that you will love. First it comes with an internal pouch and secondly it’s supported with a chic luggage tag. For those who love personalization, you can add your own initials on the bag.
The ‘Reversible’ option is truly the evidence that Goyard can innovate. The Anjou Reversible Bag is mixed of classic and modern style at the same time. The Goyardine Canvas Print is creates a vintage look while the solid color gives the impression of a modern bag. The Luggage Tag is not reversible, so it remains covered in the Goyardine Print. However, the luggage tag does add a little spiciness on the appearance. Please note: the Goyard Residence Luggage Tag is not included.
6. Goyard Classic And Special Color Prices
While the Goyardine Canvas was introduced in 18’s, the production of this material has been discontinued after World War 2. It has been reintroduced when Jean Micheal Signoles took over the company in 1998. The original color of the Goyardine Canvas was black, but Jean expanded the color options.
Goyard classified their prices in two categories – the Classic Colors and the Special Colors. The Classic Colors consists of black and black with trim. All other colors are categorized in the Special Colors. Since September 2014, the color red has also moved to the category of Special Colors. The Special Colors are more expensive than the Classic Colors.
What are the Goyard Classic Colors? They are: black with black leather trim and Black with gold leather trim.
What are the Goyard Special Colors? They are white, grey, yellow, sky blue, red, green and grege
However, since August 2022, Goyard decided to change the price classification – the Classic Colors are now priced the same as the Special Colors.
7. List Of Popular Goyard Bags 2024
There are so many beautiful Goyard bags, I can’t count it with my fingers. Besides the iconic bags I have mentioned above, these are also on my top list. I will list the other Goyard Bag Price of 2024 below. I will also include the average prices for each bag.
Bag | Price (USD) |
---|---|
Goyard Saigon Bag | $5,000 – $6,000 USD |
Goyard Cap-Vert Bag | $2,240 – $3,000 USD |
Goyard Plumet Pocket Wallet | $1,310 – $1,500 USD |
Goyard Belvedere Bag | $2,700 – $3,200 USD |
Goyard Artoise Bag | $2,200 – $2,600 USD |
Goyard Boheme Bag | $2,050 – $2,200 USD |
Goyard Jouvence Bag | $1,260 – 1,350 USD |
Goyard Isabelle Bag | $1,850 – $2,000 USD |
Goyard Alpin Backpack | $3,600 – $7,000 USD |
Goyard Vendome Bag | $3,200 – $3,800 USD |
Goyard Sainte Marie Clutch | $1,400 – $1,500 USD |
Goyard Bellachase Bag | $2,200 – $2,500 USD |
Goyard Senat Pouch | $500 – $1,500 USD |
8. Final
Goyard is famous for personalizing your accessories and in almost all of their handbags you can choose to put names, stripes, numbers or initials on it. These are all hand painted. The famous 3D chevron print is hand painted as well and is embellished in the majority of their handbags. But what makes the house really popular is the revolutionary Goyardine Canvas that’s crafted on the classic Saint Louise Tote Bag.
If you have any questions or want to help us with adding new information about Goyard bag prices, sent us a comment below.
Anyone know how much is for the flat clutch/pouch?
Hello, I just purchased the St. Louis tote GM in the classic color with the tan leather trim in Paris for 940 €.