Nothing says European glamour (not to mention retro glamour) quite like Gucci. The brand’s unapologetic dedication to luxury is apparent in everything they make. As the bag’s name suggests, their 1973 Shoulder Bag is the perfect touch of seventies chic for the modern girl.

It’s easy to get lost in the sea of small black purses one encounters when going out. They all have chain straps and they all have obligatory, indiscriminate logos. But the unique shape of this bag and retro design of the gold Gucci logo make this purse stand out from the crowd. Small details like the timeless rose gold chain strap accent the novelty of the design, making other black bags look like just that – black bags.

If you want to amp up the retro vibe, go for the gold—literally. The bag comes in a decadent gold hue that screams seventies glam, reminiscent of LA disco nights and European pool parties gone by.

Despite its retro appeal, it’s still a relatively versatile bag, as most small shoulder bags are. The details are subtle enough to get noticed without overpowering the rest of your look. If you’re feeling a little flirty and looking for a little fun, that’s when you know you need to dress up and take this bag for a night out.

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