Gucci and its crew flew to Berlin to shoot for the spring Summer 2016 Ad Campaign. The campaign featured the latest Dionysus GG Supreme Bag – a very promising handbag expected to be the house’s next big thing.

When the Dionysus GG Supreme Bag was first-introduced, it was much simpler. The bag was decorated with the brand’s iconic GG motif, the front-fastening was adorned with opulent silver tiger head and it comes with beautiful large chain strap.

But once a bag is destined to become the house’s darling, it can go extreme and sophisticated. The ad campaign features new vibrant print embellished with thunder, peacock and bees. For those that are interested, the shoulder bag is probably going to cost $3400 USD and €2980 euro via Gucci e-store or boutique.

The print is also going to be available in backpack and luggage/travel bag version. So what do you think?