As the winter is coming, designer brands like Fendi are preparing for their next launch. The summer collections are all on sales right now; everyone is emptying their stock to make room for the Fall Winter 2014 Collection. It’s the best time ever for the productive shopping addicts, those who want to get the maximum bang out of their bucks.

But anyways, the ‘Fendi By The Way Bag’, you remember? First seen on the Fall Winter 2014 catwalk and we’ve talked about it extensively on our previous post. It’s the new addition to Fendi’s Bag Family – a new unique way for carrying a bag, slide your hand between the short leather strap and carry it like a clutch.

What most people do not realize (not until they see it with their own eyes) is that the Fendi By The Way Bag is small comparing to its large interior. It has more room than the regular small bag and it has the capability to carry everything essential you need.

The Fendi Fall Winter 2014 Bag Collection includes the most amazing retro’s, highlighting the Fendi 2jours tote in red and black crocodile leather. A hunt for the ultimate luxury seekers.

Then we have the Demi 2 jours shoulder bag getting re-colored – a bag inspired by the 2jours tote, embellished with metal frame on the top, and the closure copied from the luggage tag on the 2jours tote.

Scroll down to see all the bags; some of them are even already in store now.