A few years ago I thought: ‘I am all finished with Hello Kitty’. You see, I had a weakness for this little cute kitty. And now, I am not sure about it anymore. Perhaps I still have feelings…

Especially after they have released the ‘Hello Kitty x Beats by Dr. Dre Headphones’. Oh, did you know that they come with a custom-made Hello Kitty Case. How can we resist?

READ: Hello Kitty x Beats by Dr. Dre Headphones

And they have even gone further, to celebrate Hello Kitty’s 40th anniversary, they collaborated with Jason Markk, this brand makes premium shoe cleaners. Let’s summarize this quickly:

Here’s what you get: A beautiful shoebox printed with the face of Hello Kitty, the sides too. If you get two boxes and you put them together, the Hello Kitty face matches. Inside you will find a co-branded 4 oz. Bottle and Premium Brush. The dark walnut wood handle of the Brush is laser-etched with Jason Markk x Hello Kitty. A limited edition, only 1000 kits available for $30 USD. Also available via Jason Markk e-store or Hypebeast e-store.