Hermes 2015 Spring Summer Ad Campaign

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Hermes launches the Spring Summer 2015 Ad Campaign, the theme is Flâneur Forever.

A few quick note.

The term Flâneur comes from the French masculine noun un Flâneur, which has the basic meanings of ‘stroller’, ‘lounger’, ‘saunterer’ or ‘loafter’. Charles Baudelaire developed a derived meaning of Flâneur – that of ‘a person who walks the city in order to experience’.

And that’s the exact experience you will get out of this ad campaign. Models wearing beautiful jewelries on the streets, in classy outfits and gorgeous shoes. Hermes also introduced new color of the Halzan Bag.

READ: Hermes Halzan Bag

The Halzan Bag in plain white is carried by a model in white dress. It shows that this bag can be carried throughout the day and best used for the upcoming summer season. The Halzan Bag is a multifunctional handbag, it can be changed into a long shopping tote or you can fold it into smaller handbag.

The Hermes Halzan Bag measured 30 x 13 x 10 (L x H x D) cm and priced around $5,000 USD or €3300 euro’s via Hermes boutique.

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